Nicolas Fry on The Cool Kids Table, a podcast by Helpt
The Future of SaaS: Build, Buy, or Integrate?
TurboDocx founder Nicolas Fry joined The Cool Kids Table podcast from Helpt to talk about where software is headed, how AI changes build versus buy, and why integrations matter more than ever.
What we talked about
Most teams live in a small set of tools every day. Software that cannot earn a spot in that set tends to get routed around, no matter how good it is. In this episode of The Cool Kids Table, Nicolas argues that the next generation of software companies may win by fitting into the workflows businesses already run, not by asking people to open one more tab.
- Why the future of software may depend on the handful of apps people already use every day.
- How AI changes the decision to build software or buy it.
- Whether loop engineering could be the next step in working with AI.
- What companies should think about as AI agents take on more of the work.
How this shapes TurboDocx
The integrate-first idea is how we build TurboDocx. Instead of another app to log into, documents, signatures, and quotes get generated from where your data already lives: your CRM, your PSA, your project tool, or an n8n workflow. See every connector on our integrations page, or go straight to document templating, TurboSign e-signatures, and TurboQuote. Building it into your own product? Start with the API and SDKs.
The loop engineering segment builds on a post we wrote earlier this year: Loop Engineering: Building With AI Agents the Right Way.
Thanks to the Helpt team for having us at the table.
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