'Like Building with Legos': TurboDocx Featured in Refresh Miami

Palm Beach Gardens, FL – May 29, 2024 – Refresh Miami featured TurboDocx and founder Nicolas Fry in an in-depth profile highlighting how the AI-powered document creation platform is transforming how businesses generate and manage documents. The article explores Fry's vision for making document creation as intuitive as assembling Lego blocks.

From Citrix Solutions Architect to Startup Founder

The Refresh Miami profile traces Nicolas Fry's journey from observing inefficient document workflows as a solutions architect at Citrix to building TurboDocx as the solution. A Broward native, Fry identified a pervasive problem affecting teams across industries: professionals wasting hours copying and pasting content between documents, struggling with version control, and recreating similar documents from scratch.

After conceiving the platform while at Citrix, Fry transitioned to working on TurboDocx full-time in fall 2023. The article notes that Fry wrote approximately 80% of the initial platform independently before building out the engineering team—a testament to his technical background and vision for the product.

The Lego Philosophy: Modular Content Assembly

Fry's analogy comparing document creation to building with Legos resonated throughout the Refresh Miami piece. Rather than starting from blank pages or copying entire documents, TurboDocx enables users to assemble pre-written, modular content blocks that can be mixed, matched, and customized for each unique situation.

"With our platform, users can assemble content like building with Legos, making the process much more efficient," Fry explained to Refresh Miami.

This modular approach delivers several advantages highlighted in the article:

• Consistency Across Documents: Reusable content blocks ensure messaging, technical accuracy, and branding remain consistent
• Rapid Assembly: Pre-written sections eliminate the need to recreate common content for each new document
• Easy Customization: Modular blocks can be tailored to specific client needs without starting from scratch
• Knowledge Preservation: Company expertise and approved language live in centralized content libraries rather than scattered across individual files

AI-Powered Integration with Business Systems

Beyond the modular content philosophy, the Refresh Miami article highlighted TurboDocx's AI capabilities and deep integrations with business systems. The platform uses artificial intelligence to extract data from third-party systems like Salesforce and other CRMs, then dynamically populates document templates with relevant client information, project details, and technical specifications.

This AI-driven approach eliminates manual data entry, reduces errors, and ensures documents always reflect the most current information from authoritative business systems. Rather than copying and pasting client names, addresses, service details, and pricing across multiple documents, TurboDocx pulls this information automatically.

Current Market Focus: IT Service Companies

The Refresh Miami profile noted that TurboDocx primarily serves IT service companies and managed service providers (MSPs) at this stage. These organizations use the platform to generate:

• Statements of Work (SOWs): Detailed project scope documents that define deliverables, timelines, and responsibilities
• Design Documents: Technical architecture and implementation plans for client projects
• Assessment Reports: Network security audits, infrastructure evaluations, and compliance documentation
• Proposals: Client-facing sales documents that combine technical solutions with pricing and timelines

This focus on the MSP vertical has proven strategic, as these organizations face intense documentation requirements, operate with lean teams, and need to deliver consistent client experiences at scale. TurboDocx would later deepen this commitment by being selected for IT Nation's PitchIT Class of 2025, the premier MSP startup accelerator program.

Exploring Legal Document Partnerships

The Refresh Miami article revealed that TurboDocx was exploring partnerships with law firms to bring the same modular content approach to legal document creation. Legal teams face similar challenges to IT service providers: repetitive document creation, need for precision and consistency, and pressure to deliver faster without sacrificing quality.

While this legal vertical exploration was mentioned in 2024, TurboDocx has since expanded its use case coverage to serve teams across industries including sales, professional services, non-profits, and development teams.

Angel Funding and Team Growth

The Refresh Miami profile provided insight into TurboDocx's early funding and team structure. At the time of publication, the company had recently completed a $75,000 angel funding round—capital that supported the transition from founder-built product to building out the engineering team.

The article noted the team composition: one additional full-time engineer alongside five part-time engineers working with Fry. This lean, agile team structure enabled rapid iteration while maintaining cost efficiency—critical for an early-stage startup serving small to mid-sized businesses.

TurboDocx would later announce additional angel funding as the platform gained traction and expanded its capabilities.

Looking Ahead: TurboDocx Writer for Microsoft Word

The Refresh Miami article previewed an upcoming product: TurboDocx Writer, which would integrate pre-written content sections directly into Microsoft Word. This Microsoft Office integration would later be released on Microsoft AppSource in October 2024, bringing TurboDocx's automation capabilities to Word users without requiring them to leave their familiar editing environment.

The Writer product embodied the same Lego philosophy: enabling users to build documents by assembling modular content blocks, but now directly within the world's most popular word processor.

From Refresh Miami Feature to Industry Recognition

The Refresh Miami profile captured TurboDocx at a pivotal moment—transitioning from founder-led development to a growing team, securing initial funding, and establishing product-market fit with IT service providers. Since this May 2024 feature, TurboDocx has:

• Released TurboDocx Writer on Microsoft AppSource (October 2024)
• Launched TurboSign with a generous free tier (June 2025)
• Been selected for IT Nation PitchIT 2025 (May 2025)
• Appeared on multiple industry podcasts discussing MSP automation
• Released an open-source n8n integration (November 2025)